Poneke based creative primarily focused on circular design narratives and design longevity through craft and process. 

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EPHEMERAL ERASURE is a discussion on the origins and implications of consumerism in Western Culture. Due to the continual rise of items purchased each year, and a constant decline in environmental stability, there are grave concerns about the Fashion Industry’s contribution to Climate Change. This essay explores the connection between identity and consumption, resulting in a new system in which a relational context is created, using regenerative, slow and circular design methods are to combat the current linear economic model. I investigate and critique the current fashion paradigm, as well as sustainable fashion concepts.

The physical manifestation of this discussion challenges conspicuous consumption and our self-image, while simultaneously questioning the senseless reasoning for creating, using and disposing of ephemera.



select pages from thesis

system design